So you’re interested in using the online gaming niche?
There’s a lot to know to start with about online gaming before you even attempt to target your chosen niche. Most of the people involved in online gaming are pretty clued up about their chosen game and are extremely cynical.
This is probably why not many people have tried to tackle online gaming as a useful niche. True, a lot of people are cynical as a whole but even more so amongst the online gaming community.
A lot of people have a lot of different and conflicting views and there’s nothing more frustrating than attempting to put your view across to someone who is adamant that they are right. Gaming forums are pretty harsh places to go to as well when you are new to gaming as a whole.
The main people who are gamers are obviously male. Why? Probably because of the competitive nature of online games and the fact that it’s easy to hide behind a computer screen and express yourself.
The fact that online gaming is starting to actually be classes as a legitimate sport may seem strange if you’ve never ventured in to one of these games before. Games these days are extremely skill and tactics based and seem to be the “chess modern times”.
The skill level can vary wildly when playing online.
Take my favourite game online Quake, this is classed as an “FPS” game or “First Person Shooter” (not to be confused with FPS – frames per second).
It first started off in 1996. It was and still is one of the biggest online games of all time and well known throughout the world. Last summer Quake 4 was released. You have players new to quake 4 and players who have been playing Quake since 1996. That’s 10 years of solid experience at playing. You may be shocked if you were to play Quake 4 today and find one player who will beat every player in a chosen server by an extremely high margin. You may not even be able to “frag” or kill this player yourself.
A lot of these players will have a “tag in front or after their names showing that they are part of a “clan” or “gang”. These clans are made up of many types of people young and old and a lot of these clans are filled with “pro” gamers who can actually afford to send their players around the world to compete in tournaments through the sponsor ship money they receive from big companies. A lot of clans just play for fun or in the numerous online leagues and tournaments. Each clan constitutes a mini community which interacts with other clans and creates a huge ever-changing community within the chosen game.
Another style of game that is played by millions of people everyday is the mmorpg.
This is a multiplayer online game that is normally fantasy based where you team up with players fro all over the world and go on missions and join guilds the equivalent to Quake Clans. A lot of these games you have to actually “pay to play” online. So you pay a monthly subscription fee just to play online every month.
Another HUGE “FPS” game is Counter Strike which has one of the biggest online FPS communities at the moment, also worth checking out is “Battle Field 2”
The best way to get involved in gaming is to simply pick a game and jump in the deep end. Get online and experience it for yourself pick a type of game you think you would enjoy playing, because after all, most people play games for fun. If you’re aiming to be successful marketing your product within the gaming community you have to have first hand experience.
Why work in a niche market like weddings for example when you have never been married or don’t work in the marriage industry to start with? If you have been married once or even twice then you only have those few experiences to draw experience from, where as in the gaming world, everyday could would become a fresh experience in an ever-changing community and online word.
Who knows, it may even becomes a permanent hobby for you as well and you can learn to work with something you enjoy!